The Taste Master Season 5 Entry Terms and Conditions



1. Introduction

1.1The Taste Master (“The Taste Master/Programme”) is a 13-episode weekly reality competition television series that is provisionally scheduled to broadcast on SABC 2 between April and July 2024. 

1.2 The Taste Master will be produced by Cardova Trading (Pty) Ltd (“Cardova”), who owns all rights, title and interest in and to The Taste Master.

1.3 The Taste Master will include a competition (“Competition”) where selected contenders (“Contenders”) will compete in various challenges during a total approximate period of 8 weeks between March and May 2024 (“Competition Period”), that will be televised as part of The Taste Master. Specific dates for the Competition will be determined by Cardova at its sole discretion and may be amended at Cardova’s discretion.

1.4 The Taste Master is sponsored by Mondeléz South Africa (Pty) Ltd (“Mondeléz”), Capitec Bank Limited, Clover SA (Pty) Ltd, Samsung Electronics South Africa Proprietary Limited, KitchenAid Africa, JDE (Jacobs Douwe Egberts ZA (Pty) Ltd and such other sponsors that may be introduced at Cardova’s sole discretion (collectively “the Sponsors”).

1.5 By submitting your application for The Taste Master, you accept and agree that the terms and conditions as set our herein are binding on you. A copy of these terms and conditions will be available on

2. Who can apply

2.1 In order to be considered as a Contender for the Competition, you must: – 

2.1.1 have a passion for food;

2.1.2 be a permanent legal resident of the Republic of South Africa (“South Africa”);

2.1.3 be 18 years of age or older;

2.1.4 ensure that, if selected as a Contender, you can be fully available to participate in the Competition on any dates and times as may be required by Cardova during the Competition Period; 

2.1.5 Not be a director, member, partner, employee, agent or consultant of Cardova, the SABC, any of the Sponsors, or any of their holding companies or subsidiaries (collectively “Stakeholders”). 

3. How to apply

3.1 Applications for Contenders will be received via between 5 February and 25 February 2024 (“Application Period”). Notwithstanding the aforesaid, the Application Period may be amended by Cardova at its discretion without further notice.

3.2 To apply, you must record a video of yourself telling us about yourself and why you will be the perfect contestant for The Taste Master SA Season 5.  Then visit to complete the entry form ( and upload your video within the Application Period (“Application”). You must follow all the directions for entry that will be provided on

4. How Contenders will be selected and Auditions

4.1 Cardova will in its sole discretion select a shortlist of applicants who will be invited for auditions via an online platform on such dates and times determined by Cardova. Cardova may at any time at its sole discretion cancel or withdraw an invitation that was sent to an applicant.

4.2 Applicants who are invited for auditions (“Invited Applicants”), will be responsible for own arrangements and or costs (if any) to participate in the online auditions. 

4.3 If an Invited Applicant is for any reason unable to attend the audition, he/she will not be considered as a contender and shall have no claim against the Stakeholders.

4.4 Cardova will at its sole and unfettered discretion select the Contenders from the Invited Applicants, who will be invited to participate in the Competition. Participation in the Competition will be subject to the selected person entering into and signing a written Participation Agreement that will be provided by Cardova.

5. The Competition overview and determination of the Winner

5.1 The Competition will be conducted and filmed at various locations within South Africa during the Competition Period.

5.2 Cardova will provide for reasonable transportation, accommodation and subsistence for the Contender to participate in the Competition on dates required by Cardova.

5.3 Contenders will be eliminated throughout the Competition Period.

5.4 The winner of the Competition (“Winner”) will be determined at the sole and unfettered discretion of Cardova, or its appointed representatives (e.g. Judges) and will be announced during the broadcast of the final episode of The Taste Master on SABC 2 (unless otherwise determined by Cardova).

6. Prizes

6.1 The Winner will receive a cash prize of R150 000. 

6.2 Further prizes that will be given away as prizes for challenges to Contenders will be announced throughout the Competition Period, or as otherwise determined by Cardova at its sole discretion.

7. By submitting your Application, you acknowledge/agree/submit that: – 

7.1  If selected as a Contender herein, you will be available to participate in the Competition, without restriction, for the full duration of the Competition Period on such dates and times determined by Cardova.

7.2  You are 18 years of age or older.

7.3  You are a permanent legal resident of South Africa and you will produce your valid South African ID, or other valid ID with the necessary visas/permits that allows you to live and work without restrictions in South Africa, if and when requested to do so.

7.4  All the information included on your Application is true.

7.5 You are not, and shall not at any stage during the Competition be, a member, director or employee of any of the Stakeholders. 

7.6 You have no contractual or other legal obligations that may conflict with your Application or participation in The Taste Master and or the Competition.

7.7 The Contenders, eliminations throughout the Competition and the Winner of the Competition, will be determined in the sole and unfettered discretion of Cardova, and/or its appointed representatives (e.g. the Judges). You irrevocably accept and agree that Cardova’s and/or the Judges’ decisions regarding the aforesaid will be final and you will not challenge same. 

7.8 The Taste Master is sponsored by the Sponsors and, if selected as a Contender, you agree to make use of and or engage with Sponsor products as and when required throughout the Competition. 

7.9 If selected as Contender, you shall not engage in any activities that violate any law, offend against public morals or that reflects negatively on the Programme and/or the Stakeholders, compromise the success of the Programme and the Sponsors’ marketing activities related to the Programme, or embarrass the Stakeholders in any way.

7. 10 you expressly consent and agree that we may collect, get, receive, record, organise, collate, store, update, change, retrieve, read, process, consult, use and share your personal information for the purposes of administering your Application herein and participation relating to The Taste Master and the Competition. You also consent to Cardova using your personal information for marketing purposes, including sending you promotional emails and newsletters, unless you explicitly opt-out. Your personal information will be handled in accordance with Cardova’s privacy policy, which can be found on our website. If you wish to access, update or delete your personal information, please contact us at 

7.11 You acknowledge that the Competition and related activities (e.g. Applications/behind the scenes/profile shoots) may be televised as part and parcel of the Programme and/or as otherwise distributed by Cardova. You hereby irrevocably assign to Cardova the entire copyright and all other rights of whatsoever nature in and to your participation in and your contribution to the Programme, whether now in existence or arising in the future, including without limitation, the video material submitted on your Application, your performance and/or any comments ascribed to you (whether as part of an interview and/or behind the scenes footage), during Auditions, profile shoots, during your participation in the Competition and/or the Programme and any inclusion of your photographs, likeness, profile, name, voice, sound effect, caricature, literary, artistic and musical materials and the like for purposes of the Programme and/or any related publicity, research and marketing, which Cardova accepts. Cardova shall therefore be entitled to use, edit, juxtapose, broadcast, re-broadcast, publish or communicate to the public your appearance/performance/participation and exploit and license others to use and exploit such contributions, in the whole or in part, by all means and by all media, manner and formats whether now known or hereafter invented throughout the world and in perpetuity without remuneration or royalties in connection with the Programmes or on its own.

7.12 You hereby waive all worldwide moral rights, performers’ rights or similar rights (as defined under the Copyright Act 98 of 1978, the Performers’ Protection Act 11 of 1967 or in terms of any similar laws of any other jurisdiction) which you may have in your performance/participation.

7.13 Should Cardova decide not to proceed with The Taste Master, for any reason whatsoever, Cardova may in its sole discretion elect to terminate this Application without any liability to you.

7.14 Contenders will be required to maintain a TwitterX, Facebook and Instagram account during the Competition Period and during the initial broadcast of the Programme on SABC

7.15. Contenders will be required to post weekly posts on their Social Media platforms to promote the Programmes and to include a hashtag for Mondeléz’s Royal Baking Powder brand on such posts.

7.16 The Winner will be required to perform certain influencer services for Royal Baking Powder within a year from being determined as winner – which may include (inter alia) social media posts and an event appearance.

7.17 If you are selected as a Contender you will be required to sign a written Participation Agreement, which will, inter alia, incorporate the relevant terms and conditions contained herein as well as such other provisions that may be required by Cardova. Should you fail to sign the aforementioned agreement within 24 (twenty-four) hours of it being provided to you, you will forfeit your opportunity to participate in the Competition and shall have no claim against the Stakeholders.

7.18 These terms and conditions will be construed, interpreted and enforced in accordance with the laws of the Republic of South Africa.


8. Confidentiality 

8.1 You agree not to disclose to any third party, without the prior written consent of Cardova, any information relating to the Programme/Competition, including, but not limited to, the application/selection process, your appearance in the Programme, behind the scenes happenings, any other Contenders, eliminations, the identity of finalists or the Winner, nor any other information which may come to your knowledge relating to the Stakeholders or their agents, or otherwise in connection with to the Programme, save for information which is already public knowledge through no fault of your own. 

9. Indemnity

9.1 The Stakeholders shall not be held liable and you hereby indemnify and hold harmless the Stakeholders and their employees, directors, agents and representatives against any damage or loss of whatsoever nature arising from your Application and/or participation in the Programme.

10. You warrant that:-

10.1 You understand and accept the terms and conditions contained herein and agree to be bound to these terms and conditions.

10.2 you have the legal capacity to send your application and to participate in the Programme and the Competition.